We understand the challenges of Gray Market disruption

We’ve been there. We understand sellers, their supply chains and the economics which drive it.

Decades of experience with Consumer Electronics Brands—delivering data driven strategies

Experience in the Gray Market

Ordian MI started out as a proprietary marketplace intelligence tool for partner company, Protempo. It ran a consumer electronics-focused, daily deal website sourcing products from Gray Market traders. But the Gray Market was a problem for brands beyond Protempo, and that presented an opportunity.

Scaling Ordian MI as a solution

Based on its successful engagement, we recruited a team of Gray Market and data experts to scale and re-launch Ordian MI as a software service for global brands. Now more Brands are empowered with data and insights to stop the flow of product to unauthorized sellers. All backed by the expertise of the Ordian MI team.

Expertise with global brands

Every day, our team helps global consumer electronics brands like Google, Apple, Beats, Lenovo, Jabra and Otterbox solve their Gray Market and inventory challenges. The result is quite rare in this field: great products with quantifiable benefits and a proven 10-20x ROI.